“If anyone here is in advertising or marketing… KILL YOURSELF!”
Tag Archives: Marketing
P4K…Kill Yourselves
Pitchfork is seeking an experienced advertising sales professional for its Chicago office. We are looking for someone with a deep interest in independent and emerging music, online media, publishing, and creative marketing. The ideal candidate should have experience partnering with both direct and agency clients, developing creative advertising programs, building long-term client relationships, and managing all aspect of sales– from developing target lists to closing.
How many buzz words in here go against the DIY punk ethic? I’ll get you started:
1. marketing
2. sales
3. target lists
WENDY’S LISTEN UP
The shit you market and call boneless chicken wings…yeah that shit’s just chicken nuggets with sauce on top. That’s wack. At least get the little party motherfuckas and use those.
GRIZZLY BEAR CAR COMMERCIAL!
QUESTIONS!!!
Did u ever play ‘punch buggy’ with ur sibling?
Will Grizzly Bear outsell Vampire Weekend in 2k11?
Is this the ‘best use of indie music in a mainstream commercial’ in the history of commercials?
Does commercial licensing make a band ‘more bank’ than ‘releasing full albums’?
R u enjoying the corporate indie arms race of the 2k10 decade?
RESPONSE!!!
Felt three emotions.
(1), annoyed b/c ternative music was ‘tainted’ by some corporation. GrizzBr’s rep is stained. Mnstrmrms would make it less authentic.
(2), mnstrmrs would finally discover some good music.
(3), no one would notice b/c car commercial music isn’t that ‘relevant’.
Marketing = Anti-Market
Marketing is anti- free market. I’ve been thinking about this a lot recently and I’ve found only one other guy that has willed to write about this subject online. Here is a portion of his rant:
“A capitalist system consists of a producer and an INFORMED consumer. As I said before, advertisements are increasingly informing less and marketing image more. This allows companies to maintain a monopoly of image contrary to the blindness of market forces. What do I suggest to remedy the situation? Do as they do for drug advertisements in Australia, set up a governemnt advisary board to regulate advertisements to limit them to purely or at least primarily substance based. This would not only create a more informed consumer, but it would get rid of all those bullshit, “buy this kitty litter cause it’ll get you laid” commercials. And that’s good for everyone.” LINK
What’s happening is consumer rights are being violated due to the forces of marketing and its presence in public spaces. I don’t mind advertisements on private property (example: storefront signs advertising low prices), but things like billboards and commercials are invasive and create artificial demand, just like the Federal Reserve creates artificially low interest rates. Both are anti-free market. Anti-saving. Pro-consumption. Pro-spending.